Salesforce: CRM’s Golden Child
Cloud computing giant, Salesforce.com, has been recognized as a Leader in the Magic Quadrant for sales force automation. Gartner, the research firm, explains: “Leaders demonstrate a market-defining vision of how technology can help the top sales executives achieve business objectives. Leaders have the ability to execute against that vision through products, services and demonstrated solid business results in the form of revenue and earnings. Leaders have significant successful customer deployments in North America, EMEA and Asia/Pacific in a wide variety of vertical industries with multiple proof points above 500 users.”
Salesforce has been the recipient of a slew of awards and accolades, according to Forrester and Gartner. Salesforce was recognized as the ‘CRM Site for Mid-Sized Organizations’ and ‘CRM Suite for Large Organizations’ in June of 2010. Salesforce was also dubbed ‘CRM Suite Customer Service Solution’ a month later.
Much to Benioff’s excitement, Salesforce also swept the competition at the 2010 CRM Market awards and took home the gold in ‘Enterprise Suite CRM’, ‘Midmarket Suite CRM’, and ‘Small-Business Suite CRM’.
Alex Dayton, EVP of CRM at Salesforce explains: “We believe salesforce.com’s Magic Quadrant position reflects our continued leadership in the industry. And as we continue to innovate, delivering additional functionality like Chatter to customers at no additional cost, we are driving even higher levels of customer success with the Sales Cloud.”