Ticketiom?

Acxiom Corporation and Ticketmaster have announced their joining to integrate Acxiom’s Customer Data Integration and data enhancement capabilities with Ticketmaster’s state-of-the-art computerized ticketing and customer relationship management system.

Under terms of the alliance, Ticketmaster will offer venues, promoters and sports teams enhanced CRM services including Acxiom’s Customer Data Integration technology.

Headquartered in West Hollywood, Ticketmaster lays claim to status as the world’s leading ticketing company, operating in 20 global markets in approximately 6,500 retail outlets and with 20 worldwide call centers. Ticketmaster celebrated its 30th anniversary in 2006 and currently serves more than 9,000 clients worldwide. Last year, the company sold more than 128 million tickets valued at over $7 billion on behalf of its clients.

Acxiom Corporation services more than 70 American sports and entertainment clients through its Acxiom Direct unit. Acxiom handles all CDI processes. Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas, with locations in the United States, Europe, Australia, China and Canada.

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