Sage subsumes Corum

Sage Software is burning lately, and the firm has just announced another smoke signal.

Company reps announced today that Sage had acquired the Corum Mobile Division of Corum Corporation, a privately-held software consulting and development company based in Concord, Ont., Canada that specializes in mobile customer relationship management technology.

The acquisition was completed through Sage Software’s Canadian subsidiary, Sage Software Canada, Ltd. The acquisition represents the further motion of Sage Software’s plans for Corum’s mobile CRM technology, which is already fully integrated with and available for Sage CRM SalesLogix. This mobile access technology, says company PR, is to be made available for all Sage CRM Solutions customers, including those of Sage CRM, SageCRM.com, and ACT! by Sage.

Corum Corporation has been developing add-on solutions for Sage CRM SalesLogix since the product was first launched in April 1997. The Corum mobile platform supports BlackBerry, Microsoft Windows Mobile, and Palm hand-held devices using the Windows Mobile operating system.

The addition of mobile CRM is portrayed as another step in the global Sage CRM strategy that seeks to provide small- and mid-sized businesses with the “broadest portfolio of customer relationship management products from any vendor.”

Sage’s recent run over the past year of so reads like a businessman’s highlight film, so run the tape! The company has released Sage CRM SalesLogix v7; ACT! by Sage 2007 including Windows, web, and Palm OS products; announced Sage Migrator, CRM software migration solutions; launched a global localization and hosting center; announced new training and education programs in Asia Pacific, Germany, Spain, and France; launched unified Sage CRM solutions branding around the world; and launched Sage CRM in Spanish, French, and German versions.

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