All the CRM that’s fit to print

Chalk up another contract for salesforce.com. The on-demand business services provider today announced that The New York Times Company has selected salesforce.com CRM for its New York Times Media Group and New York Times Regional Media Group. Under terms of the contract, the New York Times will deploy some 400 on-demand licenses of Salesforce Enterprise Edition, 400 of Salesforce Sandbox, and 225 licenses of AppExchange Mobile.

On-demand enterprise consulting company and salesforce.com partner Bluewolf will implement the solution with the New York Times’ legacy back-office applications and its SAP enterprise resource planning application. Customization will be made available via AppExchange. The New York Times Company is a leading media company with revenues of US $3.4 billion in 2005.

Under purveyance of the NYT are eighteen dailies (including biggies the New York Times, the International Herald Tribune, and the Boston Globe), nine network-affiliated television stations, two New York City radio stations and 35 web sites. Salesforce.com CRM reportedly now contains 43,000 customer-built custom objects and applications, employable by Salesforce subscribers in building new applications.

AppExchange now boasts some 280 available applications available, up from the 70 it launched with in October 2005. Salesforce.com is currently the market and technology leader in on-demand business services. Salesforce.com’s on-demand platform AppExchange allows the building of powerful new applications, customization and integration of the Salesforce suite.

Salesforce.com today manages customer information for approximately 22,700 customers and approximately 444,000 paying subscribers including Advanced Micro Devices, America Online, Cendant Rental Car Group, Dow Jones Newswires, Nokia, Polycom and SunTrust.

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