SugarCRM Review

About SugarCRM

Founded in 2004, SugarCRM is the world’s leading provider of open-source customer relationship management (CRM) software. With over five million downloads and more than 500,000 users, SugarCRM has been recognized for its success and innovation by CRM Magazine, InfoWorld, Customer Interaction Solutions and Intelligent Enterprise.

SugarCRM uses an open-source architecture that easily adapts to any business environment. The CRM solution can easily customize and integrate customer-facing business processes to establish and maintain profitable relationships.

SugarCRM is an ideal solution for small to mid-sized budget conscious organizations with fewer than 50 employees that need sales force automation and marketing automation capabilities.


SugarCRM Home Screen

SugarCRM - Activities

SugarCRM - Dashboards

SugarCRM Solutions


  • Sugar Express
  • Sugar Professional
  • Sugar Enterprise
  • Sugar On-Demand


SugarCRM Software Model


On-Premise and Hosted


Happy Customers


Avis, H&R Block, Coca-Cola Enterprise, AXA, BDO Seidman, AthenaHealth

SugarCRM Highlights


Sales Force Automation

  • Opportunity Management
  • Contact management
  • Account Management
  • Forecasting
  • Quotes and Contracts

Marketing Automation

  • Multi-Channel Campaigns
  • Email marketing
  • Web-to-Lead Forms
  • Lead Management
  • Marketing Analytics

Customer Support

  • Case Management
  • Inbound Email
  • Knowledgebase
  • Bug Tracking
  • Self-Service Portal


  • Sales trends
  • Case Reports
  • Dashboards
  • Marketing Analytics



Benefits of SugarCRM


  • SugarCRM comes with complete marketing and sales force automation features. The CRM software closes the loop between marketing and sales; allowing users to create and execute marketing campaigns, capture leads, and measure ROI of marketing campaigns.
  • Sugar provides CRM software that drives sales performance. By allowing sales representatives to effectively track and manage contacts and opportunities, SugarCRM allows businesses to focus their attention o the most profitable deals, and to share data across individuals and teams, while monitoring business performance.
  • SugarCRM provides a central hub to manage and share all customer service issues to ensure that customer cases are handled efficiently and effectively.
  • Open-Source CRM platform lets users quickly and easily customize the system to streamline business processes to match specific requirements.

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