AddressTwo Review

About AddressTwo

Website: www.addresstwo.com

AddressTwo was founded by Nick Carter, a serial entrepreneur and author of “Unfunded,” using zero venture capital. Today, the company serves over 800 customers representing over 5000 users and reports over ¼-Million in revenue. Designed for Micro-Enterprises composed of 1-10 employees, AddressTwo leverages a SaaS model with month-to-month licensing and no long term commitments for users.

What AddressTwo Can Do

AddressTwo consolidates the major tasks of sales, marketing, and customer management into one solution. For the micro-enterprise sole proprietor, this is a big advantage because it means that everything from prospecting and sales to broadcast marketing to project management can all exist in one system.

Satisfied Customers

Rainmakers Marketing Group, Roundpeg, Pinnacle Capital Group, Miller Consulting Group

CRM Products

  • AddressTwo Basic Edition
  • AddressTwo Professional Edition
  • Addresstwo Campaign Manager

Product Key Features

  • Completely self-service solution with easy-to-use setup wizard, no hidden setup or training costs
  • Built-in email marketing, SMS marketing, and postcard marketing.
  • Users can compose and send email newsletters and promotions, track opens, clicks, and bounces, all using the same database as the active prospecting and leads database.
  • Addy, the virtual administrator, receives email correspondence between users and their contacts and automatically stores the message in the contact’s history in the CRM.
  • Addy also responds to a series of direct commands via email including assigning tasks, reminders, contact lookups, and even introducing two parties from within the CRM.

Bottom Line

AddressTwo is a very strong solution for Micro-Enterprises and sole proprietors.  The solution is designed for these micro-enterprises to be able to use the solution with little to no training.  One of the nifty features is Addy, the virtual administrator. Addy is there to provide users who are unfamiliar with CRM valuable tips on managing your contact database, activity lists, and even email campaigns.

One of my favorite features was that Addy can even be used to conduct certain activities via email commands, enabling you to conduct tasks without even having to be logged in.

Another nice feature was the query builder, which was easy enough to use for first time users, and enabled you to quickly search your contact database for contacts meeting specific criteria. The dashboard clearly displays your current task list and any leads generated from the web.

As far as small business CRM goes, AddressTwo provides a strong cost-effective solution that is ideal for independent contractors, real estate agents, and consultants.