Tag: "definition"

Defining Social CRM

There are many different parts of social CRM, which is a collection of strategies to engage current and prospective customers. The first strategy is using product components.  The product components include customer community pieces, such as the website ‘Get Satisfaction’  which increases the flow of communication between companies and their customers.  The site gets feedback […]

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Why Your Company Needs To Embrace Social CRM

Social CRM isn’t just another social media buzzword, it’s a central concept that businesses need to understand deeply and integrate fully in order to serve the social customer. But in order to fully embrace social CRM, businesses need to know what it entails. Who is the social customer? The social customer consumes information and learns […]

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