Tag: "GI Insight"

Navigating The CRM Maze

Dec 15, 2007 | CRM Applications | 1 comment

It looks like we are fast headed toward another convergence of technologies. According to a recent report from ABI Research traditional map-production technologies are fast becoming obsolete. The reason is the tremendous increase in the volume of map and navigation details that can be managed only with the help of digital-mapping services. This is leading […]

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CRM On The Agenda Of Top British Companies

Dec 13, 2007 | CRM Applications | 0 comments

GI Insight, an integrated marketing specialist, has found that an impressive 19% of top UK companies have demonstrated their keenness to implementing CRM by appointing a dedicated Head of CRM. Is that really a measure of commitment to a cause, in government undertakings such a move serves effectively to silence detractors and to show things […]

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