SaaS Aids Enterprise BI
SaaS is fast moving from being an SMB-specific service into the mainstream enterprise market. Cost is no longer the driving force that propels SaaS; it is now a legitimate solution for business issues.
Welch’s, a manufacturer of jellies and juices, has opted for a SaaS-based BI offering for managing its transportation logistics. The company is just one of the many enterprises that are increasingly bypassing on-premise solutions and turning to niche SaaS vendors.
Welch’s chose Oco over Oracle in their search for a solution that could offer them the big picture as well as the granular details at the same time without having to summarize the data too much. Oco, which has an established presence in retail, offers data integration and warehousing as well as reporting as a service. Within a few weeks of implementing Oco, Welch’s are talking of increased business opportunities such as obtaining better order sizes from customers who order three-quarter truckloads and in the process the company saves on freight.
Research by Aberdeen Group reaffirms Welch’s decision as a good one; according to a report by the research firm, the top 20% companies that succeed in completing BI projects on time are likelier to outsource their requirements to third-party vendors that include SaaS providers. SaaS providers with niche capabilities help enterprises fill in the gaps with respect to data integration, data quality, and laying down the rules for disseminating information in a better manner to all users.
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