ResponseTek readies response

Customer experience management software and solutions provider ResponseTek Networks Corp. and Lloyds TSB, having announced a joint Customer Service Week project, are probably quite busy as you read this.

Through Friday, ResponseTek will be collecting and analyzing customer experience information provided by Lloyds TSB customers. Using information collected by the ResponseTek:CEM solution, ResponseTek’s customer experience experts will then theoretically help Lloyds TSB staff understand more about how individual interactions with customers are affecting customer advocacy, a strong indicator of growth and profitability.

The gauntlet thrown in this deal? “Over a short period of time,” says ResponseTek CEO Syed Hasan, “the company will have a glimpse into where they are successfully delivering their customer promise.”

Lloyds TSB is one of Europe’s leading financial services companies, with over 69,000 staff and 16 million customers. The Group’s extensive distribution network includes approximately 2,000 branches, plus internet and telephone banking.

Headquartered in Vancouver, BC, ResponseTek Networks Corp. outfits Global 2000 firms with its customer experience management solutions. Among ResponseTek clientele are Aon, HSBC, NTL, T-Mobile, WestJet, and Xerox.