Why Sage CRM Drives Results

In your quest for locating the right customer relationship management (CRM) solution for your business, you need to examine providers and solutions that deliver measurable results. This means you need to see real-world results being produced by the solution in an environment that can produce both before and after quantitative measurements. If that environment can provide you with results before and after the implementation  take a closer look at Sage CRM.

Sage North America delivers business management software and service to over three million small and medium-sized businesses (SMBs) throughout North America. One of the benefits this company has to offer in its Sage CRM solutions is the fact that you can select from both cloud-based and on-premise solutions. With the Sage CRM product family, you can take advantage of e-mail marketing campaign management, contact and customer management, sales, marketing, e-commerce and mobility services that are all designed to empower you and your users to take your sales performance to the next level.

With the implementation of Sage CRM, you can take your manual processes and automate them to make information retrieval a smooth process. This solution can also ensure your marketing efforts actually rely on information captured from your customers – your target market. This ensures your efforts can produce good results as your message is going directly to people who are already buying your services and products. At the same time, you can leverage this information to reach new customers and expand your base.

With Sage CRM, your organization gains the ability to integrate and centrally consolidate all customer information. In doing so, all staff then gains access to complete customer case histories with the click of the mouse or the touch of a button on a mobile device. This enables all of your users to better serve the current and prospective customer base as issues can be resolved quickly and no issue involving the customer goes unrecorded so future reference is always possible.

Sage CRM also works with your marketing department to streamline and automate steps that have been traditionally manual. You gain access to small business tools that help you to effectively reach prospects with graphical e-mails. In addition, you can easily monitor which contacts are the most interested in allowing your sales reps to actually prioritize their activities to drive better revenues and increase your profit margins.

When you implement Sage CRM, you can reach your contacts more efficiently, which in turn enables you to drive sales at a lower overall cost to your company. The solution also empowers you to automatically nurture your prospects. You know the road between prospect identification and buying customer can be long and filled with contacts. Campaigns that leverage drip marketing help you to automate the process so that you can accomplish the same goal without investing manual time to get there.

Finally, there is little that is more valuable to you and your company than the ability to qualify more leads and grow your prospect base. When you can do both efficiently with Sage CRM, you eliminate many of the costly steps normally associated with building out your customer base. Those companies who have already implemented Sage CRM should be able to demonstrate these results and their best practices can lead you on the road to fast success.